3DReid is thrilled win this year’s Constructing Excellence National Awards (West Midlands) 2020 in the category of Conservation & Regeneration. In times of the wholesale restructure of the retail industry it’s good to see the Primark still captures generations of shoppers. Great to be part of RePurposing of this tired building to create a landmark retail destination in Birmingham.
The link to view this year’s winners is on the Constructing Excellence National website here
Primark, Birmingham
Currently lauded as the world’s largest Primark, this newly restored landmark has significantly changed the dynamic of the high street. The former Pavilions shopping centre has been transformed into a flagship retail store. The building has been over-clad with illuminated mesh facades, and while the proposal provides a distinctive and coherent identity, the façade forms part of an historic streetscape.
Congratulations to our collaborative team incorporating: Primark, 3DReid, Chartplan, Hoare Lea, Linesight, KMJM, TTG, Quagga Design, WSP, and Mace.
Photography: © Daniel Shearing
Constructing Excellence National Awards
Now in their fourteenth year, these prestigious Awards seen as one of the highlights of the industry’s calendar attended by over 450 built environment professionals from across the UK.
The awards are part of a national programme of nine regional awards covering England and Wales. The 2020 winners at regional level go forward to the National final to be recognised as the CE champions of excellence for the year from categories such as Integration & Collaborative working, Sustainability, Health & Safety and SME.